Ralph Windsor: Transforming DAM From A Product To Service-Oriented Delivery Model
Ralph Windsor – Transforming DAM From A Product To Service-Oriented Delivery Model:
“[People] like to think in terms of products. Buying a software system confers an illusion of commitment to doing something about the problem, […], by contrast, strategy and planning implies having to give up more of everyone's precious time and taking some ownership of (and therefore responsibility for) the problem.
[…] When the vendors deliver the aforementioned demos, they get asked if they support feature X,Y or Z. If not, there are usually fear-induced long pauses followed by either lying, disingenuous re-interpretation of the question to suit the vendor's current capabilities (see previous point) or an assurance that 'it will be available in the next version' (see first point).”