Scott Adams – The Amazingness of Instant:

"I've discovered that 90% of its usefulness comes from the fact that it's speedy. Yesterday a fox walked by the window, and I was the only witness. Someone asked what type it was, and I was able to point to a picture on the iPad in less than 30 seconds. Some version of that situation happens continuously. Life comes at us in sub-minute chunks, especially in the kitchen. That's a lot of iPad opportunities."