Tim’s Weblog Tim's Weblog
Tim Strehle’s links and thoughts on Web apps, managing software development and Digital Asset Management, since 2002.
2009-11-26

If Newspapers Were Stores, Would Visitors Be “Worthless” Then?

Danny Sullivan – If Newspapers Were Stores, Would Visitors Be “Worthless” Then?:

"Yeah, in an article about how people can’t afford their homes, you show me an ad about buying an “iconic residential masterpiece” in Boca Raton. And when I don’t click on that, because it has nothing to do with my interests, you call me a freeloader.

Your loss, I think. I’ve got money to spend. Plenty of your visitors do. You’re just not figuring out how to get it from me.

[…] Do something. Anything. Please. Survive. But there’s one thing you shouldn’t do. Blame others for sending you visitors and not figuring out how to make money off of them."

Thu, 26 Nov 2009 08:14:25 +0000