Tim’s Weblog Tim's Weblog
Tim Strehle’s links and thoughts on Web apps, managing software development and Digital Asset Management, since 2002.
2008-09-16

Uh, Oh - It's Magic

Mark Logic CEO Dave Kellogg (back in 2005) – Uh, Oh - It's Magic:

"I’ll tell you one thing that I think is wrong with search: magic. If there’s one lesson I learned in 20+ years in the data world, it’s that magic doesn’t sell. Customers don’t like magic.

[…] I chuckle when I see search vendors chest-thumping about Bayesian this-or-that in their marketing. I majored in math at Berkeley and barely understand Bayesian inferencing. Will your average customer do any better? When vendors think they’re impressing customers with their algorithms, they’re just scaring them."

Tue, 16 Sep 2008 19:54:32 +0000